- Why is it important to be in the MLS?
- Is New Leaf Real Estate LLC right for me, and how does it work?
- How do I know my house will be advertised where buyers are looking?
- Do you show my house if I cannot?
- Do you put me in the MLS and leave me to fend for myself?
- What does a full service agent do that you do not?
- What if I sell my house to a friend or neighbor?
- Can I use you as a Buyer’s Agent for my next house?
- Do you recommend doing an open house, and what is an agent open house?
- Will your program work on expensive houses, too?
- Do you have a certain territory?
- What if my house is vacant?
- How does the commission work, who pays the buyer’s agent?
Why is it important to be in the MLS?
The MLS the most important tool in marketing your home for two very
important reasons. The MLS, which stands for (Multiple Listing Service) is
a central database where all listed homes are available for agent viewing.
- Exposure to the Agent Community. Once you are in the MLS,
agents have access to your listing and can pass it along to the clients
they have. The MLS gives them many tools like search in certain areas,
within price ranges, in school districts, reverse prospecting, literally 100’s
of criteria, etc. They can even look up the history of a home to see who
bought or sold it last. Only licensed Real Estate Agents can log onto their
local MLS, and they have to pay a monthly fee for the access.
- Distribution on the WEB. The MLS is a direct feed to real estate
sites commonly visited by Buyers researching their own homes. The
listings appear automatically on realtor.com, housevalues.com and all
brokerage and agents websites such as cbgundaker.com, remax.com,
prudential.com, century21.com, etc.
This is all great news because no matter what Realtor you list your
home with it will get agent exposure and wide distribution to buyers.
Is New Leaf Real Estate LLC right for me, and how does it work?
We might be right for you. If you are serious about selling, and want
to keep more of your sales price in your pocket, control the direction
of the listing, then NLRE llc is right for you.
This program works because we have taken the best of three business
models and restructured the cost and pricing to reflect actual costs of
selling your home. We offer education to fill in gaps in your knowledge
base, offer instruction on “how to” do those activities you want to do for the
sale, assist with advertising and marketing materials, give you control, and
present your sale to the public as if you are listed with any “full commission”
agency. We get your home sold, and we do it for a reasonable fee.
The other factor to consider is that all real estate is local. Location,
Location, Location. We live and work in St. Charles. Not Pennsylvania,
not North Carolina. Your broker will visit your home personally, give
you advice face to face, keep track of activities that affect the price
of your home that cannot be realized when living in another state.
How do I know my house will be advertised where buyers are looking?
Every year the National Association of Realtors does research
on the activities of buyers and sellers. They report this information
in “Profile of Home Buyers and Sellers”. (It is available for purchase at
www.realtor.com) We have purchased this report every year, and not only
use the research, but now keep track of the trends. Changes from year to
year that have meaning, might be predictors for future behavior. By using
this information to position your home where buyers are looking, in medium
that buyers use, in ways that buyers pay attention to, we can be sure your
home is where buyers are looking. We can also see what buyers prefer,
highlight those areas, make the description of your home, accurate, and
desirable to buyers.
Do you show my house if I cannot?
Do you put me in the MLS and leave me to fend for myself?
No. Some do, we do not. We are considered a hybrid agency. Meaning
we provide almost all services that a “full” service would do, in a format that
makes sense for you. You control which services you want to use, and pay
for. Look at your marketing plan. We have included specific points that
we contact you for review of the listing, opportunity to get face to face, and
make directional changes.
What does a full service agent do that you do not?
This is a fairly short list, but here goes. We do not have a parent
company that we support (6% of the commission) or report to,
and thus do not have non real estate leadership making rules and
decisions for us. We do not make decisions on what services that
you use or pay for. We do not do open houses, agent open houses.
We do not provide staging furniture (we do give staging advise), we
do not call you and tell you to lower your price (that is your decision).
What if I sell my house to a friend or neighbor?
You don’t have to pay a buyer’s agency commission. We will help you
negotiate the contract and bring it to a close for just our .33%.
Full commission agents would charge you the full 6% REGARDLESS of
who procures the buyer- even if it was you.
Can I use you as a Buyer’s Agent for my next house?
Absolutely Yes! We will waive the .33 back end fee when you commit to use us to purchase your next home.
Do you recommend doing an open house, and what is an agent open house?
Whether you do an open house or not is a decision that you will make.
In our “how to” section of the Education tab, we give you a format that will
get buyers to come to your open house. We also discuss the pros and
cons of doing an open house in that section.
An agent open house is an office function, car loads of agents visit
usually 4 to 7 homes, it is used to get an “office” opinion of the price,
exposed the office agents to the property with the hope that one of
the agents might have a buyer that would fit that home, and finally
to give agents an idea of the inventory of the listings of that office.
Will your program work on expensive houses, too?
Price of the home makes no difference, the plan works equally well at ten thousand or four million.
Do you have a certain territory?
We will list your home if you live in the Missouri counties of:
- St. Louis County
- St. Louis City
- St. Charles
- Jefferson County
- Washington County
- Lincoln County
What if my house is vacant?
It makes no difference to us either way. Some buyers are adept
at visualizing the home without furniture and some are not. Some
prefer vacant, some not. The home being vacant, generally, will
not affect the sale. Other factors are much more important, for
example, cleanliness, state of repair, features, size, curb appeal, etc.
How does the commission work, who pays the buyer’s agent?
When you list with us we will discuss the commission, how much you are
willing to pay the buyer’s agent to bring a buyer to you. We will give you
numbers based on the listing price, a Net Sheet, that will show you how
much the commissions are , and what you can expect to get at the closing
table in the way of a net check. As for commissions, they usually are split
four ways in a traditional “full service” firm. Usually half to the listing
broker, half to the listing agent, half to the buyer’s broker, and half to the
Our total fee is just what we state, $475 up front, and 1/3 of 1% when your home
sells, plus what you want to pay the buyer’s agent. Use the calculator on the Home page to see what your commissions will be and what you can save by using us.